English Cities Fund (ECf) needed an exciting PR and events plan for its New Bailey scheme in Salford. As a newly developed place, the scheme had to become a business destination and attract occupiers from scratch.
We developed a key messaging framework, a fast-paced, targeted planner of PR activity to promote the scheme and a toolkit that includes press releases, interviews with key journalists, social media campaigns an active events calendar for professionals. We deliver an ongoing strategy of eye-catching comms and provide expert PR and marketing guidance.
high profile attendees
pieces of coverage
''The New Bailey launch event at MIPIM 2015 was excellently managed and the feedback has been incredible.''
Phil Mayall, development director, Muse Developments